It is critical for a business to draw in customers, but the ultimate goal is to get those customers to return and become regular buyers. Through effective marketing and other actions, you can turn a first-time buyer into a loyal fan of your brand.
While ensuring repeat business from customers can be a challenge, there are some unique methods that can be used to retain customers more effectively.
Click to read 15 unique ways to boost customer retention rates for your business.
Lori Harris is a member of the Forbes Coaching Council, and Managing Partner of Harris Whitesell Consulting.