11 Essential Steps Businesses Should Take When Connecting With Influencers

Influencer marketing is among the most popular methods of growing a business through the social media platform. Influencers have the eyes and ears of hundreds of thousands (and in some cases, millions) of individuals. Their status, reach and willingness to work with businesses makes them a perfect asset for marketing.

Some companies have yet to realize how impactful influencers can be and are reluctant to tap into this form of marketing.

Click through to read about crucial advice from 11 Forbes Coaches for businesses who are interested in developing a business relationship with influencers but don’t know how to get the ball rolling.

Lori Harris, Managing Partner, Harris Whitesell Consulting, is a Forbes Coach.