Crowdfunding is a great way for a business to leverage its supporters’ input to craft their product and fund its development. And for many startups and first-time business owners, crowdfunding has been the key reason they’ve been able to get their companies off the ground.
The world of crowdfunding is varied, however, and for every success story, there are more than a few failures. Things like trying to do too much and not having a plan go a long way toward causing these projects to collapse. Businesses that avoid these pitfalls have a much higher chance of succeeding. To help those companies that are looking to crowdfunding to help get themselves off the ground, seven members of Forbes Coaches Council share some of the most important things to avoid when launching and running a crowdfunding campaign. Click through to read full insights.
Lori Harris is a member of the Forbes Coaching Council, and Managing Partner of Harris Whitesell Consulting.