Customer Value Harris Whitesell Consulting

13 Simple Actions That Make Customers Feel Valued

In business, building a loyal customer base that you can tap into for promotional purposes and growth is a remarkable achievement. To retain their loyalty, brands need to make customers feel valued and catered to in a personal and personalized way. This is why so many companies have instituted loyalty programs to reward their customers.

However, it doesn’t take a formal program to help customers feel valued by a business they support. Even a simple message or gesture can go a long way in building and strengthening their loyalty to the brand.

Click through to read 13 recommendations for simple actions business leaders can take to make their customers feel seen, valued and appreciated.

Lori Harris is a member of the Forbes Coaching Council, and Managing Partner of Harris Whitesell Consulting.

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