In business, building a loyal customer base that you can tap into for promotional purposes and growth is a remarkable achievement. To retain their loyalty, brands need to make customers feel valued and catered to in a personal and personalized way. This is why so many companies have instituted loyalty programs to reward their customers. […]
13 Simple Actions That Make Customers Feel Valued Read More »
One of the most challenging aspects of doing business for companies to get right is customer service. Customers can be a demanding lot, and no one-size-fits-all solution can be applied in every situation. Customer relationship management systems offer businesses a way to develop and nurture individual relationships, but if a company doesn’t understand how to
10 Ways To Turn Mediocre Customer Service Into A Five-Star Experience Read More »
Unconscious bias isn’t something a business can eradicate overnight by passing a mandate. Even after outlining the steps that should be taken to improve the hiring process and uncover more diverse talent, implicit bias on the part of recruiters, human resources professionals and managers may derail those efforts, preventing the company from finding the best
11 Steps To Reduce Unconscious Bias In Hiring Processes Read More »
Every business needs customers in order to grow. While acquiring new customers is important, it is just as critical to retain your existing customers as it is to look for that next sale. That’s why making and executing a customer retention plan is essential to an entrepreneur’s success with a new company. Click to read
16 Smart Ways To Boost Customer Retention For A New Business Read More »
To say that Covid-19 has been a game-changer for small businesses in the United States would be an understatement. Facing financial constraints and other limitations imposed by the pandemic, many small businesses have had to come up with creative solutions to maintain a steady stream of revenue. The pandemic hasn’t subsided yet, and it is
15 Trends That Are Expected To Drive Small Business In 2021 Read More »
Having an important meeting with stakeholders looming on the calendar can make even experienced entrepreneurs, founders and other business leaders feel nervous and overwhelmed. There’s a lot on the line when you’re speaking to people who hold you accountable for both the business’s successes and its failures. They want confirmation that their investment is growing
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Setting and Achieving Strategic Leadership Goals Presented by Lynn Whitesell, Managing Partner, Harris Whitesell Consulting Strategic goals align an organization’s vision, mission, values, and most importantly, culture. Leaders often struggle to design and lead, or do not fully understand the process of strategic goal setting, and how to best set strategic goals, leading the initiatives
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Congratulations! You’ve successfully gotten your new business off the ground and made it through the first year. Of course, the hard work isn’t finished. As you approach your second year of being in business, there are new challenges to meet and overcome. Click to read advice for new entrepreneurs who are entering their business’s second
14 Things Every New Entrepreneur Should Do Heading Into Year Two Read More »
In business, a crisis lurking right around the corner could hit without warning at any time. Because such events are, by definition, unexpected—often impossible to imagine, much less predict—leaders need to develop solid strategies for quickly responding to any crisis that might arise to ensure that their businesses can survive and continue to thrive. Crises
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Networking today looks a lot different than it did a year ago. In the Covid-19 era, large conferences and indoor gatherings are off-limits for the foreseeable future, and there aren’t as many opportunities to meet new contacts in person. However, that doesn’t mean you can’t still network. There are countless opportunities to meet people virtually,
Want To Make Valuable Connections? 14 Common Virtual Networking Mistakes To Avoid Read More »
When thinking about your life goals, they may seem overwhelming or even impossible to achieve. But achieving any dream, no matter how lofty, begins with forming good habits. Over time, they will become lasting life changes that bring you closer to your goals. Fortunately, it doesn’t have to be difficult to establish these habits. Click
15 Smart ‘Hacks’ For Forming Good Habits When You’re Busy Read More »
Remote meetings have long been a popular option for nationwide or global organizations with participants all over the world. These virtual conferences have become the norm in the wake of Covid-19, with many offices shutting down or limiting their in-person capacity. While remote meetings have the obvious benefit of allowing people to connect from anywhere,
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